“FOR ALL OF US FRIDAYS”
Lenovo YOGA wanted a fun way to engage their audience in the midst of the ongoing COVID-19 pandemic. We took them on a world tour of talent and live events to remind everyone what that "Friday Feeling" is all about. "For All of Us Fridays" is a 3-time Webby Awards-winning campaign.
CLIENT:
Lenovo YOGA
PROJECT ROLE:
Strategy Director / Content Strategist / Paid Media
@elianaghen Part 1: The TikTok Sitcom! Created from YOUR DUETS! Winner of ##lenovoyoga at the very end! ##forallofusfridays ##tiktoksitcom
♬ The TikTok Sitcom part 1 - Eliana Ghen